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The US crackdown on flavored e-cigarettes might soon contact the federal government departments. A New York-led coalition of 31 states and territories is pressuring the Food and Drug Administration to regulate flavored e-cigarettes. The radical wants to not only ban e-cigs with “youth-appealing” spices like sugar, slew and menthol, but to limit nicotine grades and restrict marketing endeavors aimed at kids.

The coalition is hoping to thwart what it calls a “youth nicotine epidemic.” About 19.6 percentage of high school students from 2020 said they’d used e-cigarettes at least once in the past 30 dates, according to a study published in the National Library of Medicine. The partnership too pointed to the effects of nicotine on kids’ psyches, including higher chances of addiction as well as mental health issues and poisoning.

The pressure campaign follows high-profile action against e-cigarettes at the nation height, particularly in New York. The nation not only censored flavored cigarettes in late 2019, but sued Juul( owned by tobacco giant Altria) for “deceptive and misleading” marketing that contributed to a kid vaping crisis. We’ve asked Juul for comment on this latest action.

There’s a chance the states could get more than they were hoping for when the FDA will decide whether or not to ban e-cigs and oral nicotine starting on September 9th. Even if this doesn’t lead to an extended restriction, though, the coalition’s sought-after measures could vastly restraint the reach of e-cig technology across the US.

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